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Press release

NATIONAL GEOGRAPHIC is Magazine of the Year in Poland

Hamburg, 18 September 2002
NATIONAL GEOGRAPHIC has been chosen as Magazine of the Year by the leading industry service in Poland. For the judges of Media ; Marketing Polska, it was not just the uniqueness and exceptionally high quality of the editing, layout and advertisements that were decisive factors in deciding to award the accolade to NATIONAL GEOGRAPHIC, but also its positive influence on comparable segments and titles on the Polish market. With around 189,000 copies per month in 2001, the circulation of NATIONAL GEOGRAPHIC has settled down, despite three increases in its price. NATIONAL GEOGRAPHIC’s coverage in the first half of 2002 (3.61%) increased around 40% compared to the previous year (2.84%).


Press release

New addition to GEO family: GEO for Kids available in France from September 2002

Hamburg, 28 August 2002
GÉO ADO is the latest addition to the family of the successful reporting and knowledge magazine for children and young people and will be available in France from September. It will be published monthly and will present knowledge and information on geography, history, ethnology and biology to boys and girls in the 10 - 15 age group in a playful and fun way. As much emphasis will be placed on other cultures and peoples and the plant and animal kingdoms as on Napoleon and Africa. Another section will deal with current trends and teenage leisure activities. GÉO ADO will follow in the footsteps of the German GEOlino, which appeared for the first time in 1996 and today enjoys monthly sales of almost 200,000 readers (IVW II/02 196,868). Over 60% of 8 - 14-year old GEOlino buyers are subscribers. GÉO ADO (from adolescent) will be published by the French G+J publishing subsidiary, Prisma Presse, with a starting circulation of 200,000 copies. Together with WOMAN and STERN SPEZIAL BIOGRAFIE, GÉO ADO is the third new Gruner + Jahr title to appear in the second half of 2002 so far.


Press release

MA 2002 Press Media II: current readership data published - G+J significantly improves its position.

Hamburg, 23 July 2002
The coverage data from MA 2002 Press Media II were released on July 24, 2002.


Press release

Gruner + Jahr Executive Board adopts new strategic orientation – withdrawal from the regional newspaper business and sale of the Berlin newspaper activities to the Holtzbrinck publishing group

Hamburg, 25 June 2002
Gruner + Jahr’s Executive Board has set a new course for the group as a result of a strategy process. In the future, Gruner + Jahr’s priority will be to concentrate on expanding and enhancing its market position in the traditional markets for the magazines business and the associated printing companies. To this end, extensive investment is planned in the next few years with the emphasis on the core markets of Germany, France and the US. This will include both the introduction of new titles and also targeted acquisitions. Gruner + Jahr is already the leading international publishing house today and achieves more than 60 percent of its sales outside Germany. The priorities for the market activities of the coming years were defined in the context of an intensive analysis of the market segments.


Press release

Gruner +Jahr’s German Magazine Division - combined management of the Brigitte and München publishing groups and target group-specific restructuring of the external advertising service on July 1, 2002

Hamburg, 17 June 2002
With effect from July 1 2002, Anne Volk (58) will, voluntarily and at her own request, hand over the helm of the G+J Brigitte publishing group (BRIGITTE, BRIGITTE YOUNG MISS, BRIGITTE WOMAN) to Dr. Volker Breid (40).


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