When women and men become mothers and fathers, then everything changes at first. The baby turns the life they know upside down. Joy and euphoria are accompanied by many questions.
ELTERN stands by the side of young parents, accompanies them and encourages them to enjoy the exciting time from pregnancy to early childhood instead of driving themselves crazy. ELTERN supports you at eye level, in a competent, but also humorous and entertaining way .
While the ELTERN brand is aimed at mothers and fathers with children from 0-3 years, ELTERN FAMILY accompanies families with children from 3 years up to adolescence.
The ELTERN brand also includes the podcasts ELTERNgespräch, Papalapapp and ELTERN ABC.
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Founding year
1966 |
Circulation
IVW-Zählung |
Frequency
monthly |
ELTERN
Gruner + Jahr GmbH
Am Baumwall 11
20459 Hamburg
Postal address:
Brieffach 43
20444 Hamburg
Telephone: +49 40 3703-0
ELTERN.de fulfills what is promised by the traditional brand ELTERN: well-founded information, user-addressing at eye level, joie de vivre and entertainment. In addition, the website offers exchange opportunities with each other and with more than 100 influencers. ELTERN.de provides support at the side of young parents how to deal with topics like having children, pregnancy, family life and enables its users to interact with other parents on 200 platforms and on social media. Subjects such as education and school are discussed and useful advice about leisure activities is given.
ELTERN.de is one of Germany's largest family networks and takes the first place in the competitive surroundings in this segment. URBIA.de, Germany's largest family community of ELTERN.de and VORNAME.com, Germany's largest naming website, also take part of this strong family network.
Website |
Scope
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ELTERN
Gruner + Jahr GmbH
Am Baumwall 11
20459 Hamburg
Postal address:
Brieffach 43
20444 Hamburg
Telephone: +49 40 3703-0
ELTERN’s menstruation – and ovulation calendar app calculates the time of the next menstruation, of the ovulation as well as the fertile days in the personal cycle. In addition to the calendar, the app offers many features by the ELTERN.de editorial team about topics surrounding the female cycle, desire to have children and health.
iOS App  | Android App  |
ELTERN
Gruner + Jahr GmbH
Am Baumwall 11
20459 Hamburg
Postal address:
Brieffach 43
20444 Hamburg
Telephone: +49 40 3703-0
ELTERN’s Pregnancy & Baby App is the companion for mothers-to-be and new mothers. Week by week the app visualizes the baby’s development and accompanies mothers-to-be with helpful advice and articles through 40 exciting weeks of pregnancy. Important dates such as preventive examinations are shown on the homepage and per push message. Interactive check lists help in preparing for the life with baby.
iOS App | Android App |
ELTERN
Gruner + Jahr GmbH
Am Baumwall 11
20459 Hamburg
Postal address:
Brieffach 43
20444 Hamburg
Telephone: +49 40 3703-0
