Neon.de (DEU)

NEON is one of the best-known media brands for millennials in Germany and is a digital offering from STERN.de. In addition to classic online journalism, NEON reaches the young target group with multimedia formats such as #sexbewusst (#sex conscious)  or the successful short story podcast "Norderstedt". Furthermore, it impresses users through campaign journalism, such as the Bundestag petition against the "Pink Tax", which saw around 81,000 people participating with their signatures.

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